Found this article written a few days ago about the influence of football forums. Some may be interested in this particular part...
Hob Nob Anyone?
The growing influence of football forums can be felt in other ways too. They can apply huge pressure on managers or players to stay or leave. Hob Nob Anyone? is a popular site with fans of Reading football club, a team in the second tier of English football. In May 2008 it was strongly rumoured that the most successful manager in the history of Reading football club, and the man who had taken them to the best league position in their history was about to step down. That man was Steve Coppell and when the fans on Hob Nob Anyone? got wind of his potential departure they organised a campaign on the forum to pledge their support to the manager. The campaign started on Hob Nob Anyone? and soon spread to social networking sites like facebook and twitter (these sites only increase the influence of football forums as they help campaigns to go viral) and as Steve Coppell left his office after a day at work to find a large crowd had gathered in the car park with banners, t-shirts, flags and songs all pledging their support for their manager. Coppell eventually decided to stay at the club stating “that wouldn’t have happened at any other club. They are unique and their response does have a bearing on my future". Hob Nob Anyone? had successfully instigated a show of fan power that would change history at the club.