After 7 years of sponsership from Waitrose the Thai energy drinks firm Carabao will take over from this season.
The logo is a dead cow's head!!
Carabao is an isotonic drink like Red Bull and is linked to Thailand's most well known pop group who share the same name and logo.
My Thai wife says that the company is owned by the lead singer, though I cannot confirm that.
Got this info off the Reading website
Happy days??