Jaques Francais Ok guys, I have setup a basic commerce website for my neighbour, who has a little gift shop down here in Devon. Do us a favour and take a look - and maybe let others know who might be interested. I know this is a shaeless plug, but I have no shame and want to help a mate, even thought they are Chelsea fans!
http://www.spottychicken.co.ukCheers
I'll try and be a bit more constructive than our friend from the South Downs.
Personally, I think the home page could do with a quick summary of what Spotty Chicken actually is and what products are stocked/are likely to be stocked rather than launching straight into the products. A short blurb "Spotty Chicken is ..... we sell..." then maybe have the jewellery and teddy bear pic in "Hot Items" or "New Items" boxes (ideally with the pictures all formatted to the same size). Then the user can click through.
On the product pages it may be better to split the items into 2 columns, theres a fair bit of scrolling down and I'd order the products so the most impressive ones (best sellers) are the first ones you see.
Looking at any new store site I also like to see a page that simply shows me what products are for sale, e.g a browse our catalogue style page.
Also, I'd probably put Checkout Now and View Cart after the search link in the menu bar.
Finally, get them to take some pictures of the products that aren't out of focus
![Smile :-)](./images/smilies/icon_smile.gif)
Hope thats constructive enough.