Chairman Backing

346 posts

Madejski IN or OUT?

Yes- he's doing what I want for the team
69
61%
No- I want him out as long as the replacement will put more money in
31
27%
I can't make up my mind
14
12%
 
Total votes: 114
under the tin
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Re: Chairman Backing

by under the tin » 27 Feb 2011 23:20

Rev Algenon Stickleback H Leeds, Nottingham and Sunderland are much bigger clubs than Reading from considerably larger places. They are not typical championship clubs.
Trouble is, "typical championship club" is a bit of an out of date term. Sure, there have always been clubs that have dropped out of the top tier, but nowadays, this division is inhabited by more Ex european champions, league (old division one) title winners, FA cup winners than ever before. We can only hope that Wigan and Blackpool get relegated this season, because if they don't, there are going to be three more powerhouses, aided and abetted by parachute money, for us to contend with.
And in one sentence you talk about our large, and largely untapped, catchement area, they go on to say we have no potential beyond the crowd levels of today. It'll take a generation of football at this level, or higher, to build that fan base. We have the potential to be a Norwich/Ipswich/Southampton type club in terms of support, but we've never had the sustained success they've had.

That is on the money. The problem, as this pessimistic old sod sees it, is that the championship is fast becoming Premiership II by default. In exactly the same way as the Prem works, money talks. The television money gained by elevation to the Prem is viewed in this league the same way as champions league money is in the top flight. As the stakes are gradually raised, the dice loaded in favour of the newly relegated clubs, so it will inevitably make it tougher to compete.
Add in that there will always be the surprise package, and the momentum that many clubs have after promotion from L1. I fully expect Brighton (and probably Southampton if they get up) to be at least top ten next year.
I believe that it is going to be increasingly expensive just to stay in this division, let alone mount a challenge for promotion.
I agree that we can grow our support further, and also that it will probably take a whole generation to cement that core support in.
However, a relegation resets that generation clock back a few years, so staying at this level remains an imperative.
The 64000 dollar question is whether there is the will or the money at our club to sustain that status.
I have my doubts.

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Re: Chairman Backing

by Ian Royal » 27 Feb 2011 23:46

Apart from the danger to the club if those big signings proved as successful as Fae, Halford or Matejovsky, but we couldn't get a return on our money. We'd be in exactly the same position we are in now but owing more money.

We're working with the level of money we can reasonably and safely afford. Personally, I'd be quite happy to see us knocking around in the Championship still in 7 or 8 years with virtually no debt.

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Re: Chairman Backing

by Wimb » 28 Feb 2011 12:23

Madejski is building a football ark, that he's confident will weather a potential storm that's going to hit football in the near future.

The club is going to need GOOD management and a bit of luck with our signings to compete in the top half of this division but the long term reward of the strategy we're on far outweighs us joining the looting and pillaging of bank loans everywhere by over ambitious clubs.

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Re: Chairman Backing

by brendywendy » 02 Mar 2011 13:01

The following article originally appeared in The Whiff Issue 67 Feb 2011
WHERE’S THE MONEY GONE?
Fan’s love to argue and one area that spilled over in recent times involved the financial position of the club – can we afford to bring in higher priced players or not? And if not, what’s happened to the profits we make on player dealings? All opinions in this article are my own.
I have copies of the last two years accounts, all on public record, with details of earlier years.The latest is hot off the press for up to 30 June 2010. I have no connection with the club, other than as a season ticket holder, no knowledge nor connection with our chairman, SJM, other than his public utterances but do have some experience of reading company accounts so thought a stroll through the actual position might inform the debate a little more. Those who believe all company accounts are simply lies to deflect the Inland Revenue can stop reading here. But bear in mind that most company accounts, if they are fiddled (and this is illegal), are done so to give a better view of life and profits, not a worse one. Especially if you want to sell it. Where numbers do not add up they are due to my rounding errors.
First we must understand how the club is set up as a financial entity. It calls itself Reading Football Club (Holdings) plc and this is what the shares of the club (the vast majority owned by SJM) are in. This in turn is the parent company of The Reading Football Club Limited which itself has two wholly owned subsidiaries, the Madejski Stadium Hotel Ltd and the Reading FC Community Trust. The Trust is a charity in English law and concentrates on providing healthy recreation for all in the community including the disabled. It sounds complicated but a lot of companies set themselves up this way.
Next we must understand that a company has to allow for all past performance not just the last couple of years. If it has a series of losses then these losses are rolled forward, not written off. If you want to write off losses then you can declare bankruptcy or go into administration or get someone to pay them all off for you for no return.
Finally, what is most important is to realise that you cannot understand a company’s financial position just by looking at the one year’s trading position or the profit and loss (P+L) account, ie income minus expenditure. You need to look at the balance sheet, cash flow and historical position, which is why auditors spend so much time and money going through the accounts to ensure they are correct.
So let’s start with the historical P+L. http://www.footballeconomy gives historical profit data taken from the accounts. They are as follows in millions with losses in brackets:
97/98 (4.1) 98/99 not available 99/00(2.6) 00/01 (4.6) 01/02 (2.8) 02/03 (1.6) 03/ 04 (1.8) 04/05 (4.6) 05/06 (6.5) 06/07 6.6 07/08 6.7 08/09 3.1.
99/00 is the first year that the club was set up as Reading Holdings. So, the cumulative losses from that period was around £10M. The latest accounts show the actual accumulated losses for all times in the balance sheet as £6.6M so you can see how this figure has arisen. You can use these accumulative losses as a legal reason for not paying corporation tax and the club pays not a penny, even when making a profit in that year.
Now to the statement that everyone looks at, the P+L(figures in £M with rounding to nearest £0.1M ):
Operating statement
2010 2009
Turnover 32.6 31.0
Operating expenses 35 43.8
Other operating income 0.4 0.3
Operating loss (2.0) (12.5)
Profit on disposal of players registrations 4.0 16.3
Profit before interest and taxation 2 3.8
Interest payable 0.6 0.7
Profit for the financial year 1.4 3.1
Note that the 2010 accounts include for the last time the premier parachute payments of around £11M and you can see the problem for this year. You can also see why it is naïve to believe that over £20M profit on players means over £20M available for the club to lash out on new players. And if you cannot always equate the sum players sold to the sum shown in accounts it is because many of these high transfer fees are payable over a long period, not just the financial year it occurs in.
The biggest costs are salaries and they were as follows: 2010 £20.1 2009 £27.7
So they are being reduced and will, presumably, show further reductions in next year’s accounts. Why are they so high? – that’s the Premiership for you. If you don’t offer competitive contracts (high salaries, multi year) then you lose all your best players as agents go into overdrive. I understand why SJM is so frustrated at the Premiership salaries and agents’ activities but until all the clubs decide to take a stand one club cannot do it alone.
Debt
So does the club have debts? Well, yes. You cannot have long term losses, build a state of the art stadium and have good training facilities on air. And bear in mind when the stadium was being built we were making a loss each year. Now you do not have a very large capital spend and show its cost in one financial year. You borrow money to pay for it and the cost is shown in the accounts as interest payments that are made each year. The asset is shown as its original value minus depreciation which for the MadStad is 2% per year – a 50 year depreciation period.
Debts are as follows and are shown under creditors due within one year:
2010
2009
Bank loan and overdraft 0.7 7.5
Chairman’s loan 25.8 25.8
Trade creditors 2.3 2.7
Other creditors 0.3 0.2
Other taxes and social security 1.3 2.2
Other loan 2.2 3.1
Accruals 2.8 3.9
Deferred income 3.4 4.1
Total 38.9 49.6
Now against that you have to set stock held, what people owe you (debtors) and cash on hand and this reduces the debt to:
30.2
36.3
but now you have to add in creditors due after one year and this raises it to
50.8 56.9
The statement “creditors due within one year” is an accountancy term and does not mean,for example, that the chairman will demand his £25M in a year, it means he could do (as happened at Watford FC last year with the Russo brothers).
So the debt is falling, the majority of the fall due to the payback of a £7M bank overdraft called in which the club told us about at the time of Kevin Doyle’s sale. Is this level of debt bad? It all depends on whether you can service the debt (we can) and what your assets are.
Assets
The position on tangible fixed assets on 30 June 2010 was as follows after depreciation
Freehand land and buildings Long term leasehold property Fixtures and fittings Total
31.6 23.1 0.7 55.5
That leaves intangible fixed assets (mainly the players) and they are notoriously difficult to value. How do you take into account injury, loss of form or large offers from top clubs? Was Gylfi valued at £7M last season in the accounts? – certainly not and nor should he have been since noone last season saw that coming. The current valuation of intangible assets is 4.3 making our total assets 59.8 or around £9M greater than our debts. Furthermore, the club tends to value conservatively and actually says so in the accounts so we may be a bit better off than this especially if another Gylfi style bid comes in.
What’s happened since.
The company has acknowledged the Gylfi sales post balance in the accounts stating that since published we have sold at £5.3M and bought at £0.1M meaning another £5.2M can be added to the pot.
Can we spend big?
The big problem is losing the parachute payments. Clearly this year we were heading for a major deficit even with the expected further reduction in salaries and the Gylfi sales closed the gap and has probably given us a surplus of around £1m or so since the club told us the gap was £4M. No, we cannot spend big without increasing debt especially since we have to consider what will happen next year. Promotion and it’s boom again, Championship and that hole could arise again. Should we gamble? – try and imagine yourself owning this club and deciding what to do. Some will decide to gamble, others won’t. At time of writing, the club won’t.
What about the hotel?
The hotel was shown as losing £275K last year. No help there.
And what about SJM?
SJM has stated clearly that he is not going to pour millions of his own money into this but if someone comes along who is prepared to do so then he will stand aside. Hard to argue with that. But neither is he pulling money out of the club. His £25M loan is on terms we would not get anywhere else, two thirds interest free and one third at 1% below the HSBC bank rate. For comparison, the Watford directors regularly lend the club money at 3.5% above the Barclays bank rate and their biggest shareholder, Lord Ashcroft, loans it for 4.5% above. Furthermore there is £2.3M of interest on his loan accrued in the accounts showing that he has not actually removed it, it is still sitting there. And last year he didn’t actually charge us a penny interest. The total director emoluments were zero and so were dividends. In comparison the Watford directors remove money by the hundred thousand.
What SJM brings is a strong sense of business at a very low cost to us. He has never interfered with the managers on a footballing basis – the curse of a number of other managers – but he expects them to be financially disciplined. In today’s world of football, thank God for that.
So when you ask “where’s the money gone?”, don’t expect the club to give a short, accurate and clear answer.
Dave Hunt
Authors note:
I have no links to the club nor to Star (other than a lowly member who knows none of the officers). I am just an East Stand season ticket holder. I am not an accountant. However, before publishing in The Whiff I did send the article to the club to check through for any mistakes since I read a lot of source material (not just 30 pages of accounts) and needed to know whether there were any howlers. They told me it was accurate – but gave me no other comments, no sign of approval or disapproval and no attempt to change anything. The article appeared in The Whiff exactly as I had written it originally. Everything written is already in the public domain, you just need to know where to look.

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Re: Chairman Backing

by TFF » 02 Mar 2011 13:37

Cheers brendy.

Won't stop the haterz though.


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Re: Chairman Backing

by Wimb » 02 Mar 2011 13:38

haterz gunna hate.

Great article by the way, big credit to the author

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Re: Chairman Backing

by bcubed » 02 Mar 2011 13:48

Wimb haterz gunna hate.

Great article by the way, big credit to the author


Author is Bucks Dave
This is the article I was promoting way back on page 10 of this thread

Brendy - you didn't have to type this all out, did you?

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Re: Chairman Backing

by Svlad Cjelli » 02 Mar 2011 13:56

Ah, but I promoted it on page 9! nah-nah-nah-nana!

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Re: Chairman Backing

by bcubed » 02 Mar 2011 14:03

Svlad Cjelli Ah, but I promoted it on page 9! nah-nah-nah-nana!


That is true - you came to the rescue after I had a senile moment and forgot where I had seen it
:oops:

Now it's been published I am not expecting any more Where did the money go threads.


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Re: Chairman Backing

by Svlad Cjelli » 02 Mar 2011 14:07

bcubed Now it's been published I am not expecting any more Where did the money go threads.


Since when have facts, evidence and reasoned arguments prevented people from pushing their own agendas?

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Re: Chairman Backing

by brendywendy » 02 Mar 2011 14:28

bcubed
Wimb haterz gunna hate.

Great article by the way, big credit to the author


Author is Bucks Dave
This is the article I was promoting way back on page 10 of this thread

Brendy - you didn't have to type this all out, did you?



LOL ! no just lifted it from the BBc forum

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Re: Chairman Backing

by Terminal Boardom » 02 Mar 2011 14:55

brendywendy The following article originally appeared in The Whiff Issue 67 Feb 2011
WHERE’S THE MONEY GONE?
Fan’s love to argue and one area that spilled over in recent times involved the financial position of the club – can we afford to bring in higher priced players or not? And if not, what’s happened to the profits we make on player dealings? All opinions in this article are my own.
I have copies of the last two years accounts, all on public record, with details of earlier years.The latest is hot off the press for up to 30 June 2010. I have no connection with the club, other than as a season ticket holder, no knowledge nor connection with our chairman, SJM, other than his public utterances but do have some experience of reading company accounts so thought a stroll through the actual position might inform the debate a little more. Those who believe all company accounts are simply lies to deflect the Inland Revenue can stop reading here. But bear in mind that most company accounts, if they are fiddled (and this is illegal), are done so to give a better view of life and profits, not a worse one. Especially if you want to sell it. Where numbers do not add up they are due to my rounding errors.
First we must understand how the club is set up as a financial entity. It calls itself Reading Football Club (Holdings) plc and this is what the shares of the club (the vast majority owned by SJM) are in. This in turn is the parent company of The Reading Football Club Limited which itself has two wholly owned subsidiaries, the Madejski Stadium Hotel Ltd and the Reading FC Community Trust. The Trust is a charity in English law and concentrates on providing healthy recreation for all in the community including the disabled. It sounds complicated but a lot of companies set themselves up this way.
Next we must understand that a company has to allow for all past performance not just the last couple of years. If it has a series of losses then these losses are rolled forward, not written off. If you want to write off losses then you can declare bankruptcy or go into administration or get someone to pay them all off for you for no return.
Finally, what is most important is to realise that you cannot understand a company’s financial position just by looking at the one year’s trading position or the profit and loss (P+L) account, ie income minus expenditure. You need to look at the balance sheet, cash flow and historical position, which is why auditors spend so much time and money going through the accounts to ensure they are correct.
So let’s start with the historical P+L. http://www.footballeconomy gives historical profit data taken from the accounts. They are as follows in millions with losses in brackets:
97/98 (4.1) 98/99 not available 99/00(2.6) 00/01 (4.6) 01/02 (2.8) 02/03 (1.6) 03/ 04 (1.8) 04/05 (4.6) 05/06 (6.5) 06/07 6.6 07/08 6.7 08/09 3.1.
99/00 is the first year that the club was set up as Reading Holdings. So, the cumulative losses from that period was around £10M. The latest accounts show the actual accumulated losses for all times in the balance sheet as £6.6M so you can see how this figure has arisen. You can use these accumulative losses as a legal reason for not paying corporation tax and the club pays not a penny, even when making a profit in that year.
Now to the statement that everyone looks at, the P+L(figures in £M with rounding to nearest £0.1M ):
Operating statement
2010 2009
Turnover 32.6 31.0
Operating expenses 35 43.8
Other operating income 0.4 0.3
Operating loss (2.0) (12.5)
Profit on disposal of players registrations 4.0 16.3
Profit before interest and taxation 2 3.8
Interest payable 0.6 0.7
Profit for the financial year 1.4 3.1
Note that the 2010 accounts include for the last time the premier parachute payments of around £11M and you can see the problem for this year. You can also see why it is naïve to believe that over £20M profit on players means over £20M available for the club to lash out on new players. And if you cannot always equate the sum players sold to the sum shown in accounts it is because many of these high transfer fees are payable over a long period, not just the financial year it occurs in.
The biggest costs are salaries and they were as follows: 2010 £20.1 2009 £27.7
So they are being reduced and will, presumably, show further reductions in next year’s accounts. Why are they so high? – that’s the Premiership for you. If you don’t offer competitive contracts (high salaries, multi year) then you lose all your best players as agents go into overdrive. I understand why SJM is so frustrated at the Premiership salaries and agents’ activities but until all the clubs decide to take a stand one club cannot do it alone.
Debt
So does the club have debts? Well, yes. You cannot have long term losses, build a state of the art stadium and have good training facilities on air. And bear in mind when the stadium was being built we were making a loss each year. Now you do not have a very large capital spend and show its cost in one financial year. You borrow money to pay for it and the cost is shown in the accounts as interest payments that are made each year. The asset is shown as its original value minus depreciation which for the MadStad is 2% per year – a 50 year depreciation period.
Debts are as follows and are shown under creditors due within one year:
2010
2009
Bank loan and overdraft 0.7 7.5
Chairman’s loan 25.8 25.8
Trade creditors 2.3 2.7
Other creditors 0.3 0.2
Other taxes and social security 1.3 2.2
Other loan 2.2 3.1
Accruals 2.8 3.9
Deferred income 3.4 4.1
Total 38.9 49.6
Now against that you have to set stock held, what people owe you (debtors) and cash on hand and this reduces the debt to:
30.2
36.3
but now you have to add in creditors due after one year and this raises it to
50.8 56.9
The statement “creditors due within one year” is an accountancy term and does not mean,for example, that the chairman will demand his £25M in a year, it means he could do (as happened at Watford FC last year with the Russo brothers).
So the debt is falling, the majority of the fall due to the payback of a £7M bank overdraft called in which the club told us about at the time of Kevin Doyle’s sale. Is this level of debt bad? It all depends on whether you can service the debt (we can) and what your assets are.
Assets
The position on tangible fixed assets on 30 June 2010 was as follows after depreciation
Freehand land and buildings Long term leasehold property Fixtures and fittings Total
31.6 23.1 0.7 55.5
That leaves intangible fixed assets (mainly the players) and they are notoriously difficult to value. How do you take into account injury, loss of form or large offers from top clubs? Was Gylfi valued at £7M last season in the accounts? – certainly not and nor should he have been since noone last season saw that coming. The current valuation of intangible assets is 4.3 making our total assets 59.8 or around £9M greater than our debts. Furthermore, the club tends to value conservatively and actually says so in the accounts so we may be a bit better off than this especially if another Gylfi style bid comes in.
What’s happened since.
The company has acknowledged the Gylfi sales post balance in the accounts stating that since published we have sold at £5.3M and bought at £0.1M meaning another £5.2M can be added to the pot.
Can we spend big?
The big problem is losing the parachute payments. Clearly this year we were heading for a major deficit even with the expected further reduction in salaries and the Gylfi sales closed the gap and has probably given us a surplus of around £1m or so since the club told us the gap was £4M. No, we cannot spend big without increasing debt especially since we have to consider what will happen next year. Promotion and it’s boom again, Championship and that hole could arise again. Should we gamble? – try and imagine yourself owning this club and deciding what to do. Some will decide to gamble, others won’t. At time of writing, the club won’t.
What about the hotel?
The hotel was shown as losing £275K last year. No help there.
And what about SJM?
SJM has stated clearly that he is not going to pour millions of his own money into this but if someone comes along who is prepared to do so then he will stand aside. Hard to argue with that. But neither is he pulling money out of the club. His £25M loan is on terms we would not get anywhere else, two thirds interest free and one third at 1% below the HSBC bank rate. For comparison, the Watford directors regularly lend the club money at 3.5% above the Barclays bank rate and their biggest shareholder, Lord Ashcroft, loans it for 4.5% above. Furthermore there is £2.3M of interest on his loan accrued in the accounts showing that he has not actually removed it, it is still sitting there. And last year he didn’t actually charge us a penny interest. The total director emoluments were zero and so were dividends. In comparison the Watford directors remove money by the hundred thousand.
What SJM brings is a strong sense of business at a very low cost to us. He has never interfered with the managers on a footballing basis – the curse of a number of other managers – but he expects them to be financially disciplined. In today’s world of football, thank God for that.
So when you ask “where’s the money gone?”, don’t expect the club to give a short, accurate and clear answer.
Dave Hunt
Authors note:
I have no links to the club nor to Star (other than a lowly member who knows none of the officers). I am just an East Stand season ticket holder. I am not an accountant. However, before publishing in The Whiff I did send the article to the club to check through for any mistakes since I read a lot of source material (not just 30 pages of accounts) and needed to know whether there were any howlers. They told me it was accurate – but gave me no other comments, no sign of approval or disapproval and no attempt to change anything. The article appeared in The Whiff exactly as I had written it originally. Everything written is already in the public domain, you just need to know where to look.


Shame that the club could not have done something similar to stem the grumblings and that it took a ST holder to do it for us. Thanks for posting BW :)

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Re: Chairman Backing

by brendywendy » 02 Mar 2011 15:04

that is all basically lifted from club statements and accounts made over the last few years. you want the club to tie all this together and publish it every time the fans forget and start mumbling wheres all the money gone? that would be around 6 times every year.

do it yourself!


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Re: Chairman Backing

by andrew1957 » 02 Mar 2011 15:12

Brendy

Re the article from the Whiff - I do agree that it probably paints an accurate picture. As one who has expressed doubts this season - this has nothing to do with not wanting the Chairman to run a well managed club. I certainly think football finances are mad and this needs to change - but who knows how long that will take.

My concerns have been two fold.

1/ I think the sale of Sigurdsson was a mistake. In the end his sale has effectively reduced debt by £7M or. It would have been a gamble to keep him. If he had been say injured early in the season and never played again, then we might not ever have received £7M, but my understanding is that you can take out contingency insurance against such a catastrophic loss (perhaps £250K premium).

He might have lost form but IMO he was an exceptional talent that comes along once in a generation and I really think he is the real deal - so this was a small risk.

On the other hand if we had kept him, not only do I think it very likely that he would have fired us to the PL, but even if he had not done so he would most likely have scored 20 or so goals and his price would have gone up to say £10M.

In my view it would have been a very small relative gamble to have taken and if we had not gone up I would have been the first to say that the lad deserved a move to a bigger club at the end of this season.

2/ We say we are a well run club but frankly the club must have let wages get comepleetly out of control in the PL.

My view is that Blackpool have got it spot on - set a club wage cap at £10K per week. If players really won't play for that - then let them go and get in players who will. The truth is that until football finances are completely changed that a club like Reading will only ever survive a season or two in the PL in any case - so the only point of promotion is to build the club finances for the future and to get the parachute payments. There simply is no point trying to compete when the likes of Villa and Sunderland are prepared to make year on year losses in the region of £20M per annum! It is insane to compete.

I think the Chairman may have got over excited in trying to compete - but to pay the likes of Doyle and S Hunt (however good they might have been) a reputed £25K per week was IMO a mistake. If I had been him I would have gone publicly and told the fans that he was being held to ransom and was not prepared to play this game and that if players were not willing to accept £10K per week they could go if a suitable offer came in. If he had done this we would have been in a much stronger position to compete when we came down.

I fully expect that the Chairman - being the excellent businessman that he obviously is - will have learned from this and if we ever do achieve promotion again I think he will act differently.

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Re: Chairman Backing

by zummerset » 02 Mar 2011 15:20

JM is clearly the best thing that has happened to this club in our many years of existence and thank God he know how to run a business rather than spending money we really don't have. And lest we forget, we are in the last eight of the FA cup and have a shot of the play offs! We may sell some players next season but we will bring in/ develop some good youngsters and get a good group of players together......this is the Reading way and it is sustainable, stable and building for the future.

In fact the whole management structure at the club is very impressive. I don't understand what people want.. big name players don't always mean success but they do exponentially increase running costs. Keep plowing that furrow John.

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Re: Chairman Backing

by brendywendy » 02 Mar 2011 15:28

andrew :
ref 1: we had little choice since no one wanted to pay us 4 million for any of our other players-i absolutely agree that the sale will most probably cost us a shot at the playoffs though
ref 2:they werent out of hand while we were in the premiere league, they were totally sustainable and wed still make money.
the idea of paying doyle and people 25 K was to make it less likely theyd up and want a move at th efirst hint of an offer- and that worked too.
i can guarantee that Jm will be using the blackpool model wherver possible if we ever do go up again- but on that- its up to the player if he wants that relegation wages get out clause- and youd have to be very certain of him signing, to want to push the issue too hard.

happy to have people criticise the club, or me, happy to criticise the club myself where i feel its warranted, i just object to people asking wwhere has all the money gone where its quite clearly layed out in accounts and club statements and all adds up.


my only criticism of JM is that he "may" be asking too much in terms of price, and conditions of any potential buyers
but that is based on nothing but statements from years ago about what he was asking for which were reasonable when they were made
now its worth less id hope hed have reduced the price, but we wont know that till he mentions it

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Svlad Cjelli
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Re: Chairman Backing

by Svlad Cjelli » 02 Mar 2011 15:29

andrew1957 1/ I think the sale of Sigurdsson was a mistake. In the end his sale has effectively reduced debt by £7M or. It would have been a gamble to keep him. If he had been say injured early in the season and never played again, then we might not ever have received £7M, but my understanding is that you can take out contingency insurance against such a catastrophic loss (perhaps £250K premium).

You're assuming that Gylfi was just an item on the balance sheet, or a computer game. He wasn't - he was a human being with his own hopes and ambitions. The choice was not made to sell him, he was attracted by what he thought was a superb change to further his career. Would it be fair to try and stop him? And how would he have felt and played if we had tried?

andrew1957 2/ We say we are a well run club but frankly the club must have let wages get completely out of control in the PL.

Lowest wage bill in the PL when we were there, but as the average PL wage is 4.54 times bigger than the average tier 2 wage it's inevitable that wages had to rise. Anything else would result in a mass exodus of players - and what would the noise from the crowd be then?

andrew1957 My view is that Blackpool have got it spot on - set a club wage cap at £10K per week. If players really won't play for that - then let them go and get in players who will. The truth is that until football finances are completely changed that a club like Reading will only ever survive a season or two in the PL in any case - so the only point of promotion is to build the club finances for the future and to get the parachute payments. There simply is no point trying to compete when the likes of Villa and Sunderland are prepared to make year on year losses in the region of £20M per annum! It is insane to compete.

Blackpool was a once in a lifetime freak event (and they now seem to be plummeting!) You're right, though, football's financial model is irredeemably broken, but there is a mid point between not playing the others at the debt game and spending nothing. We so nearly got it right, and if we wanted long-term stability there had to be a certain amount of investment. there was, but the players didn't deliver.

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Bandini
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Re: Chairman Backing

by Bandini » 02 Mar 2011 15:35

Re the PL wages, he took a gamble in the most responsible way possible: he/Coppell identified players which had proven they could do a job at that level (Doyle and SHunt being the obvious two) and paid them high (for us) wages. It was a gamble because we paid them a lot, but it was responsible because it was better than the alternative of spending the same amount of money on wages to attract players whose quality we did not know about, and also pay a transfer fee into the bargain.

Even if it ultimately failed, it's not obvious that there's a better way of doing it at Premier league level for a club like ours.

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Bandini
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Re: Chairman Backing

by Bandini » 02 Mar 2011 15:38

Oh, and the sad thing about losing Gylfi was that we had such a short time to appreciate his special talent in a Reading shirt, not that had he stayed with us he might have been worth slightly more in a year or two's time.

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Harpers So Solid Crew
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Re: Chairman Backing

by Harpers So Solid Crew » 02 Mar 2011 16:32

Seems we spent more on the infrastucture than most on here thought, I wonder if it includes the Hotel expansion.

From Deloittes/ Telegraph

18. Reading The most drastic wage increase in the Premier League was recorded by Reading, who hiked their wage bill by 109 per cent between 2005 and 2007. They also spent £11 million on their stadium and facilities.


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