Electronic Advertising Boards

[Dare to Dr£am]

More gone in in front of the North and South Stands today.

[Dare to Dr£am]

The boards that are in place for London Irish games aren't in use at RFC games for two reasons (i asked someone at St Patricks day game):

1. They aren't high definition or can't show some sort of advertisement that firms like to use on electronic boards in football (sounds stupid but i'm told its true and the picture is awful on them on a HD channel).

2. London Irish paid for them, under ground regulations and the terms of their 'rent' i guess you'd call it, they can't stop RFC using them but Reading have chosen not to

Both of those are 100% true

Something has changed then because the club have confirmed these will be in use for Reading FC next season.

http://www.readingfc.co.uk/news/article ... 85363.aspx

The Royals have followed suit with other Barclays Premier League sides as wiring begins for new pitchside advertising displays.

The LED screens will be in action for the first game of the season and will certainly add to the pitchside spectacle.

The boards will run the length of the East Stand as well as the North and South Stands.

Hundreds of metres of cabling are being carefully laid and tucked away out of sight.

The boards themselves are an advertiser's dream - being able to display thousands of different colour variations - and will be showcasing all sorts of local & far-reaching companies each matchday.

[royalflush]

and will certainly add to the pitchside spectacle

[Alexander Litvinenko]

[quote]and will certainly add to the bank balance whilst annoying the hell out of supporters[quote]

Corrected.