Albert Spangler Anyway, yeah, they'll do it this time. It's the change to red that's done it. There was a study a couple of years ago that showed that, in all sports (not just football or English football), teams that played in red were statistically more successful than any other individual colour.
I'd cite it properly but that precis should do it.
Yeah, there was also (possibly the same) some study about how it worked with red generally encouraging certain emotions or state of mind maybe... i can't recall the details.
What proportion of clubs play in red though? Compared to Blue, White, Yellow etc. And what about multi-coloured kits?